139

Manuel Orazi

1860-1934

Ligue Vinicole de France. Circa 1901.

Condition B+: repaired tears at edges, some into image; abrasions and minor replaced losses along vertical and horizontal folds. Framed.

Years before modern medicine could actually confirm the claims, the French regarded wine as a drink that was almost healthy, unlike distilled spirits (especially absinthe), which were considered the enemy of the working class. Such positive public perception was brought about by lobbying organizations like La Ligue Vinicole, the French Wine Guild. To make their case, they even quote Frédéric Passy, the famed economist and winner of the 1901 Nobel Peace Prize, who encouraged the French to drink "natural, healthy wine." Orazi designed posters throughout the Art Nouveau era, all of which remain striking and flamboyant. Here, he created a symbolic image of the positive attributes of wine drinking, with a woman, dressed a l'antique, sensually crushing grapes in a bowl into which a little cupid dips his arrow.

Wine Spectator 91.
39x54 inches, 99x137¼ cm. Charles Verneau, Paris.

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August 7, 2025 12:00 PM EDT
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